Building Leverage On The Internet 8/15
Hey there,
Hope you’ve had a great week. I’m stoked to publish this Saturday newsletter that allows me to share my learnings and ideas that I encounter while building leverage as a creator on the Internet. My hope is this will teach you a thing or two about building an audience as a creator/founder in case you ever want to give it a shot!
Since the last edition, my subscriber count has gone up from 151 to 167 people so join me in welcoming the new readers :)
Let’s get rolling with this edition:
䷉ TOP ESSAY ON MY RADAR:
That next endeavor that you launch, whether it’s creating handcrafted products for the farmers market, starting a new coffee shop, if you share your story and give people a way to follow your journey, they will.
Some will buy your products, others will tell their friends, and still more will cheer you on.
An audience is actually easier to build than we make it seem:
Have a goal. The goal could be to make your first sale at a farmers market, write a book, renovate an airbnb, pay off your debt, landing your first four design clients, or just about anything else. The point is for it to be clear who you are and what you are trying to accomplish.
Document your progress. This next step is a little harder—not because it’s difficult to document progress, but because it’s difficult to do consistently. Choose a cadence and write updates reminding people of what you are trying to accomplish and sharing your progress, learnings, and challenges on that journey. That could be through a monthly blog post or even just through more regular Instagram posts.
Ask for help. Finally, understand that everyone wants to help, so let them! If you need advice on how to price your products or how to setup your business, just ask. If someone in your small audience doesn’t know, they most likely know someone who does. Throughout my journey I’ve been blown away by how many people step up with advice, introductions, and support whenever I’ve asked.
So as you plan your next big step to build wealth I encourage you to set a clear goal, share it publicly, and give your community the opportunity to rally behind you and make it happen.
Source: The ladders of wealth creation: a step-by-step roadmap to building wealth by Nathan Barry
🐦 TOP TWEETS ON MY RADAR:
🐦 TOP RESOURCES ON MY RADAR:
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Check out this actionable advice to acquire your first 100 sign ups
This past week, I’ve released the v1 of LetterDrop to ~20 early users. It was so great to see them poke around and upvote/comment on their favorite newsletter issues. I’ve also learned quickly that I need to focus on bringing high-quality writers to the platform and get them to interact with the audience to boost overall engagement. My vision is to turn LetterDrop into a public town square for newsletter writers and readers via conversations and questions. Such a thing doesn’t exist yet!
On Monday, I’ll be opening beta access for LetterDrop for ~200 people on the waitlist. If you are NOT on the waitlist, here’s how you can get priority access.
For the next week, I’m planning to ship my 4th interview for Build In Public on Wednesday. I can’t reveal who the guest is yet but she’s someone who I’ve always admired so I’m super excited to publish this text interview.
I always love sharing my playbooks openly and answering specific questions people have around building an audience, shipping products consistently and building communities. Feel free to DM me if you have any questions that I can help with.
That’s all for now. Hope you have a fantastic week!